Have you experienced this - you took all the time to create an engaging Facebook post, and then - not much happens.
There was a time Facebook used to show the post of a page to every single follower of that page.
Eventually they thought, since these people are doing this for business - might as well charge them for showing content to their followers.
They reduced the organic display of posts to around 5%. Making only 5% of the people who follow your page actually get to see the post. Then, they have this nice little button that says: "Boost your post." "Pay ten dollars and get more exposure. And get more people to see your post!"
Well, should you do that?
Maybe, but I don't recommend it as mostly, it’s a waste of money. Because, you really need to know what you're doing when you advertise on Facebook and want to get some "Bang for your Buck ($)".
What is the other solution, then?
If we do the math and five people (5%) of our following see our posts - if we could post this post 20 times then technically everyone will get to see it right?
So, the device here is to use set-up a "Posting Library" externally which will post repeatedly.
It will be sitting there and you can put a schedule, like - "Okay, this post comes up every Monday, this post comes up every Tuesday.." and/or you can even put a specific time when this post comes up. Also, the effort we put into the post will not be wasted.
So, this is what I recommend you to do with your Facebook page. To not go into this frustrating loop of creating posts and seeing that nothing is happening, but set up a library - so all your work will not be wasted.
I hope you like this idea and if you'd like to know more about it - just comment below.